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Must we Accomondate in Communications?

For those of us who grew up in rural areas, attended local schools, and were taught by local teachers, we often never realised how creatively modified our pronunciation was—until we got to university...

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The Future of Digital Communication

Storytelling is a technique that requires communication skills, but the starting point is a real story about a real event or activity...

The Elusive Concept of  Media Text

When Media text is mentioned, what goes into the minds of many is the written form of information. However, media text is the verbal and non-verbal signs that combine to form the style of...

When A Crisis Hits You

But do organizations prepare for risks and crises apart from hiring crisis and communication personnel and creating generic Crisis Communication Plans? One may never understand the need for a Crisis...

Integrated Communications

consistent image that is consistent with the projected corporate identity. It is not enough to just identify...