Storytelling is a technique that requires communication skills, but the starting point is a real story about a real event or activity.
When Media text is mentioned, what goes into the minds of many is the written form of information. However, media text is the verbal and non-verbal signs that combine to form the style of communication in mass media using different […]
But do organizations prepare for risks and crises apart from hiring crisis and communication personnel and creating generic Crisis Communication Plans? One may never understand the need for a Crisis Management Plan until they are in a crisis either at a personal level or at an organizational level.
consistent image that is consistent with the projected corporate identity. It is not enough to just identify